The art of keeping it simple is an integral concept we can’t afford to neglect within the eLearning and corporate training space. While Artificial Intelligence (AI), Virtual Reality (VR) and the rise of immersive technologies continue to make their mark and redefine digital experiences, the act of simplifying will reign supreme amongst this chaotic and everchanging landscape.
As mentioned in our recent blog post, eLearning and L&D trends to watch out for in 2020, digital disruption is the new norm, meaning that simplifying content and design to deliver efficient and viable eLearning programs has never been more important for a company’s bottom line. But how do you execute simplicity in an industry that is getting more complex? Check out some of our tips below.
In order for your team to come first, you must think about them first.
Companies must be conscious and empathetic about who they’re designing a platform for (i.e. employee) before they can select what parts they actually need. Organisations can sometimes forget to put their employee at the forefront of their corporate training, applying a False Consensus Effect, a way in which an individual believes their concept and values are of popular opinion to the majority (1). Without quality feedback and doing adequate research, it’ll be difficult to identify how your cohort learns best, their biggest drivers and what features they require in a Learning Management System (LMS).
Before selecting an LMS, you must plan the employee’s pathway to success. This is where User Experience Design comes in – it is a design process which puts the user first and enables them to use and interact with a product (digital or physical) with ease and delight (2). Whether you’re creating an onboarding, induction, product or service training program, you can start your research by gathering a few employees within your team/department/company to find out the most effective way for delivering the eLearning. A recent blog from UX Collective states that: In 2020, being an enabler in our organisation means bringing the team together towards a common goal, checking your ego at the door, and creating a safe space for collaboration regardless of titles or departments (3).
Simplifying is about concentrating on the most essential part: your content.
In the words of Marie Kondo (4), “We should be focusing on choosing what we want to keep, not what we want to get rid of.” When it comes to your content the art of organising, managing, and editing information is critical. Once you have collaborated with your employees and found the most feasible learning strategy, your content can be strengthened by filtering the information to its most simplest form. These can include:
Micro content: In today’s ‘I’m busy’ phase, being able to deliver content in its purest form (bullet points, graphs, infographics etc) can help your employee digest and retain information better (5).
Promote User Generated Content (UGC): A recent study by Deloitte highlights that an employee with a 40-hour work week approximately has 24 minutes a week for Personal Development (6). With such limited time, you can add an online platform in your LMS that invites employees to post relevant content such as articles, images and videos that they happen to come across outside of that 24-minute window. This creates a positive and collaborative work culture where knowledge and conversations within teams become a powerful part of the training.
Storytelling: Scenario-based learning allows your employee to focus on core concepts and be accountable for their learning experience. Allowing them to go through different case studies and apply their learnings within a specific scenario will help them relate and troubleshoot situations from start to finish.
Negative space is nothing but positive.
Negative space or white space is a design element that gives your user the ability to absorb the information without unnecessary elements that can throw off their concentration (8). While some businesses may be opposed to the idea of negative space, positive outcomes to consider include:
Easier navigation and legibility: Good design is about knowing how to visually communicate with a purpose. Not only will their eLearning experience run smoothly, it’ll minimise the amount of time spent by managers guiding them along the way.
Clearer focus on the end goal. Steering them to the intended pathway from the outset builds their confidence and knowledge, providing them the right tools to apply these skills in the work environment. Getting rid of unnecessary features and noise can also decrease costs when purchasing an LMS.
Allowing your branding to shine. From the colour, font and style to the brand identity and tone this will allow your branding to speak for itself, making a versatile eLearning program that is timeless and can be shared to external stakeholders with confidence.
Making rollouts a breeze. Have a series of courses that need to be developed? Perfect. Using white space creates a sense of balance and guidelines to your eLearning program, providing a template that is consistent and easy to rollout if you have a number of programs to be designed.
Overall, there are complexities involved in designing with simplicity in mind. In an everchanging industry governed by new and immersive technologies, simplifying the way you look at your content and design will help create a focused and engaging learning experience. Nevertheless this doesn’t mean that your eLearning programs have to be plain and boring. Incorporating different elements such as imagery, videos and interactive components and pairing this with customised features in your LMS will inform and connect your team. Looking to find a way to develop an eLearning experience that is effective and engaging? Get in touch with our team of experts by clicking here.
- ‘How False Consensus Effect Influences the Way We Think About Others’ https://www.verywellmind.com/what-is-the-false-consensus-effect-2795030
- ‘What is UX Design? 15 User Design Experts Weigh In’ https://www.usertesting.com/blog/what-is-ux-design-15-user-experience-experts-weigh-in/
- ‘The State of UX in 2020’ https://trends.uxdesign.cc/
- ‘40 Inspirational Marie Kondo Quotes on Success’ https://www.awakenthegreatnesswithin.com/40-inspirational-marie-kondo-quotes-on-success/
- ‘Micro Content: What Is It and Why Do You Need It’ https://www.brafton.com.au/blog/creation/microcontent-what-is-it-and-why-do-you-need-it/
- ‘Bite-Sized Learning’ https://www.hrotoday.com/news/engaged-workforce/bite-sized-learning/
- ‘10 Awesome eLearning Examples To Inspire You In 2020’ https://www.elucidat.com/blog/best-elearning-examples/
- ‘The Power of White Space’ https://www.interaction-design.org/literature/article/the-power-of-white-space